Visit California’s trade mission to Europe with stops in France, Germany and the United Kingdom
Visit California will be hosting a first ever mission for the Pan-European market. Visit California executives and industry partners will meet with industry peers, media and trade clients in France, Germany and the U.K.
Missions provide an effective way to connect important top-tier trade executives and representatives with California industry partners. During the series of events, attendees are able to share market insights, learn about California products and nurture business relationships.
Should interest outweigh available spaces, Visit California will leverage market importance, objectives and story ideas to curate the delegation. Media- and trade-specific tracks are dependent on sufficient industry interest.
The market profile report contains three sections:
Market landscape section offers look at spending forecasts, arrivals and airlift to California
Audience insights section includes data on travel behaviors and accommodations and booking preferences
California traveler and trip details includes data on leisure travelers’ airline reservations and top U.S. visited destinations